The Boston Red Sox closed out the homestand with a 12–9 victory over the Detroit Tigers. The game marked Xander Bogaerts’s 1000th career game, and he was presented with the lineup card following the game.
Here are a few looks from last night’s game against the Detroit Tigers.
The Red Sox unveiled their Nike MLB City Connect Series uniforms, designed in collaboration with Nike to capture the spirit of Patriots’ Day weekend and the unique bond between the club and the City of Boston. The Red Sox are the first of seven clubs to debut the uniforms being rolled out by Nike and Major League Baseball throughout the 2021 baseball season. The new uniforms were worn on April 17 and 18 against the Chicago White Sox.
The City Connect uniform adopts colors that honor the spirit of Patriots’ Day weekend, and features “Boston” in a stencil font across the chest paying tribute to the Boylston Street finish line. The numbers “617” are highlighted on the left sleeve as a nod to the area code for Boston and Fenway Park. The numbers appear within a racing bib, honoring one of the city’s most iconic annual sports traditions.
To introduce the uniform, our production team worked with several creatives and cultural influencers from Boston and the region who embody the boldness of the design. The group includes local artist Rob Gibbs, co-founder and director at Artists For Humanity; Marlene Marmolejos, motion designer/director; Jenny Nguyen, stylist, model and community leader; Cliff Notez, musician, filmmaker and multi-digital artist; The SuperSmashBroz, Muyi and Noma Okundaye, both DJ’s/music producers; Christopher Salako, freelance creative director/stylist; and Drew White, creative designer for Bodega. Their stories were featured on Red Sox social media channels in the days leading up to the on field uniform debut.
Personally, I am proud to have helped lead production and visual execution of this campaign on both the still and motion fronts. It was a true pleasure to work in direct collaboration with Nike to bring this project from concept ideation to execution. The above galleries display our official on-body release images with Rafael Devers, Xander Bogaerts, and Alex Verdugo, detail imagery of the uniform, and lifestyle portraiture with our group of Boston creatives. For motion, I am featuring the :60 anthem release video, as well as several individual creative catalyst storytelling vignettes.
Overall, this campaign represents a departure from our traditional style as the Boston Red Sox brand, and pays homage to not only an iconic weekend in Boston, but also to the boldness, culture, and creativity in the individuals that make up the city.
Here is a look at 2021 Opening Day at Fenway Park. The Boston Red Sox took on the Baltimore Orioles to kick off the year. The day marked the return of fans to Fenway Park for the first time since 2019 in wake of the ongoing coronavirus pandemic.
On a personal note, this marked my tenth opening day with the Red Sox and twelfth in Major League Baseball. Hard to fathom, but I’m happy to be here. Another season begins!
Here are some motion GIFs I created during Boston Red Sox spring training. The looping polaroid portraits are a combination of video clips and still images, and the burst GIFs are comprised entirely of still images. I am looking to incorporate more motion into my work this season.
Here’s a recent portrait shoot of Boston Red Sox infielder Michael Chavis for New Balance and New Balance Baseball.
Here’s my look at the first action of the 2021 Major League Baseball season. Amid the pandemic, the scenery is different, but the goal remains the same – document it all in a creative and impactful way.
Here’s a look into my first week of Spring Training coverage for the Boston Red Sox. I’ve been focused on covering team workouts in a thorough, complete way while maintaining my own creative look and style.
I’m excited to share new portraits work for the Boston Red Sox. This year, we created a hazy, dream-like look to compliment our creative aesthetic for the year. With continuous LED lighting, prisms, and filters, I created these hazy, colorful portraits marked by lens flares, reflections, and blurred edges. I shot both a warm and a cool look, which complement each other and come together as a cohesive set.